5 Free Tools That Will Help You Build an Affordable Logo

 Looking at big brands, important agencies, and established firms, you are likely to notice one common thing – all of them have a distinctive logo. This graphic symbol that represents an organization can help a business stick to the minds of the consumers. As people are likely to associate the calibre of your company with your logo design, you want it to look unique, professional, and high-quality. For this reason, start-ups working on limited funds may be tempted to set aside logo creation for fear that it may slash a huge chunk out of their budget. Although it is true that hiring a professional logo designer can indeed be costly, small businesses can still build an affordable logo that checks all the boxes. Simply take advantage of these online apps and tools that will help you create your own business logo for free.

Why use free logo design apps?

Designing a logo may sound intimidating. However, with the free tools available today, anybody can come up with an impressive company logo within seconds. Many of the free logo design apps simplified logo creation with their user-friendly interface and vast options of templates to choose from. In most online logo maker sites, you simply enter a keyword such as your company name or niche. Then the tool will automatically generate various logo designs to choose from. Next you customize the logos to your desire and then save the low-resolution images in any format you want. With those quick and easy steps, you already have a beautiful logo to use for your brand.

Many of these logo design softwares only start charging a fee if you opt to save high-resolution images. However, there is no pressure for small businesses to invest right away. If you create an account, you can usually save the logo you created to be purchased once your budget allows it. Furthermore, the rates of logo maker tools are usually affordable and worth it. To help you choose the best software to build an affordable logo, the following lists down some of the logo design apps that you can try:


Wix logo maker is an ideal tool to build an affordable logo. The artificial intelligence (AI) feature asks important questions about your brand and helps you create a logo that truly reflects the mission and vision of your business. Their premium logo packages range from USD 12.99 to USD 99.99.


The Ecommerce company, Shopify, created this logo maker app to help businesses create their own logo without spending lots of time and money. According to its website, it is a totally free tool. The site does not specify any rates for users who want to access their full services.

Tailor Brands

With its simple design and straightforward process, Tailor Brands is another tool that makes custom logo creation a breeze. The free version only allows you to download low-resolution versions of your logo. To gain access to a high-resolution file and their full services, the subscription plans range from USD 9.99 up to USD 49.99.

Logo Makr

Designing a custom logo ceased to be complicated with this tool. Its drag and drop interface makes logo creation a breeze. To further make it easier, the site has a welcome video that explains how to use the tool. However, Logo Makr may have limited customization options than other logo design tools. Their free plan only allows PNG formats. Rates to use their high-resolution images start at USD 19.00.


Logaster is another logo maker tool that offers advanced customization features. These features give users more flexibility to exercise their creativity and adjust the designs they want. It offers an unlimited free trial that allows users to download a small logo in PNG format without a watermark. Other plan packages range from USD 5.99 up to USD 26.99.

Branding initiatives present a huge challenge for small businesses and start-ups competiting with big and established businesses. One easy way to hasten brand awareness among your target clients is by designing an attractive logo. You can do it easily with the guidance of a competent digital marketing agency, Birch River Design Group. Our team that has recently been hailed as one of the top agencies in Phoenix, Az is always available to answer your queries and concerns. Feel free to contact us and schedule a no-obligation consultation.

Written by Carmela Obar
Mela has a degree in Secondary Education and is a licensed teacher but her passion for words and literature led her to pursue a career in writing. With extensive copywriting experience up her sleeve, she can easily tweak and adapt her writing style to match any genre or industry. Her stints include writing and editing a 100-page published guidebook.
Published on February 24, 2021
Filed Under: Graphic Design